A pro-life group has launched a billboard campaign near the Texas-New Mexico border, with messages to encourage abortion-minded women to choose life for their children.
The organization Life Ministries US is behind the campaign, placing the billboards along highways near the border in Amarillo and Muleshoe, with the intent of reaching Texas women who may be traveling to New Mexico to abort their children. Messages include “‘Mommy’ be brave & turn around I love you,” and “Texas laws protect you and your baby. Abortion kills.” They also include the web address PregnancyHelpToday.com, which provides women with life-affirming resources, information, and support.
“Three billboards (two digital and one static) have been strategically placed along two separate major roadways in Texas toward New Mexico to reach women traveling for abortions … Tragically, the vast majority of the out of state abortions being obtained in New Mexico are [performed] on women from Texas who are evading their states’ pro-life laws,” he said, adding that the “primary message of our billboard campaign is to encourage Texas women to ‘Turn Around’ and not come to New Mexico to end the lives of their pre-born children. The fact that women can circumvent Texas abortion laws, by interstate travel, is a real constitutional crisis that must ultimately be addressed by the United States Supreme Court.”
While Texas law protects nearly all preborn children from abortion, New Mexico has positioned itself as one of the most radical pro-abortion states in the nation. The state, which allows abortion through all nine months of pregnancy with no restrictions, has continued to expand protections for abortionists and the abortion industry while funneling millions of taxpayer dollars to fund abortion facilities. New Mexico Governor Michelle Lujan Grisham even launched an ad campaign of her own last year, encouraging Texas abortionists to relocate to the state.
According to the Guttmacher Institute, over 14,000 women traveled from Texas to New Mexico for abortions in 2023.
